Initial README

README.md

@@ -1,2 +1,31 @@
-# typography-for-lawyers
-Commented Pollen source for typographyforlawyers.com
+## © 2015 Matthew Butterick
+
+This is the source code for the Typography for Lawyers [web-based book](http://typographyforlawyers.com), which is an abbreviated version of the [paperback](http://typo.la/oc).
+
+The website is built with [Pollen](http://pollenpub.com). I’m sharing this code as a Pollen sample project. Because when I’m trying to learn a new programming tool, I prefer to study real projects rather than synthetic examples.
+
+To run this project, you need to first install [Racket](https://github.com/racket/racket) and [Pollen](https://github.com/mbutterick/pollen).
+
+## Optional installation
+
+Using Racket 6.0+, install from the command line:
+
+    raco pkg install pollen-tfl
+    
+And update like so:
+
+    raco pkg update --update-deps pollen-tfl
+    
+Installation is optional because you can also clone the repo in the usual ways and run it with Pollen.
+
+## But this repo is not open source
+
+Everything in this repository belongs to me and not you.
+
+I give you permission to use this repo to learn about Pollen, including running and modifying the files.
+
+I also give you permission to reuse or adapt any of the Racket & Pollen source code, or JavaScript / CSS / HTML, for your own Racket & Pollen projects.
+
+I do **NOT** give you permission to reuse any of the content of this web-based book (including text, images, and PDFs), nor the fonts that are embedded in the CSS. Why not? Because that’s the stuff I sell for money so that I can keep [Pollen](http://pollenpub.com) itself under a GPL license. Let’s not mess with a good thing.
+
+If you have questions not covered here, please post them on the Pollen mailing list: http://groups.google.com/forum/#!forum/pollenpub